In person marketing with prospective and current owners at Wyndham Destinations. Greet and incentivize guests to attend a sales presentation and make reservations.
About the role
- Senior Field Marketing Manager driving regional demand and engagement across the West Coast and Midwest for B2B tech company. Managing events, partnerships, and marketing strategies with a focus on results.
Responsibilities
- Drive regional awareness, engagement, and pipeline across the West Coast and Midwest
- Translate corporate campaigns into high‑impact field programs
- Source venues, manage vendors, secure speakers, and oversee logistics for events
- Partner with Account Executives and SDRs to create targeted marketing campaigns
- Collaborate with regional channel and technology partners to co‑sponsor events and webinars
- Track and report on program performance using Salesforce, Marketo, and Tableau
- Manage budget and vendors with brand consistency across all touchpoints
- Travel ~30% for on‑site event management
Requirements
- 5+ years in field marketing, demand generation, or regional event management within B2B tech/SaaS
- Demonstrated success driving pipeline in the West Coast and/or Midwest markets
- Proven ability to partner with Sales to design account‑centric programs
- Hands‑on experience with marketing automation (Marketo, HubSpot, or Eloqua) and CRM (Salesforce) systems
- Outstanding project‑management skills
- Data‑driven mindset with proficiency in analyzing funnel metrics and ROI
- Clear, persuasive communicator and negotiator
Benefits
- Competitive salary
- Bonus potential
- Comprehensive benefits
- Flexible remote work with travel for regional engagement
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