Online Marketing Internship at Shopwise GmbH, specializing in Content Management and e - Commerce strategies development. Gaining hands - on experience with SEO, content creation, and marketing tools in a Berlin office.
About the role
- Own and manage QS India’s social media presence (Instagram, Facebook, WhatsApp Channel), focused on Gen Z and prospective student engagement
- Create static and motion creatives, reels, and user-generated content tailored to the interests and preferences of student audiences in India
- Collaborate with influencers and student creators to deliver relevant short-and long-form content
- Support B2C and B2B campaigns and events that strengthen QS’s presence in India
- Monitor, analyse, and optimise social media performance using tools like HubSpot and platform analytics
- Engage and grow the community by responding to comments and messages across platforms
- Develop digital marketing assets including ad copy, creatives, SMS, emails, and newsletters for lead generation and event promotions
- Support the execution of outreach activities, including partnerships with colleges, schools, student communities, and education influencers
- Assist in the promotion and coordination of online events such as webinars and live sessions
- Stay informed about digital marketing trends and developments in the international education space
- Support the marketing team with additional tasks as needed to ensure successful campaign delivery
Requirements
- Bachelor’s or master’s degree in marketing or a related field
- Demonstrated experience in social media marketing
- Hands-on experience in content marketing, focused on executing social media campaigns for consumer-facing or youth-focused brands
- Proven ability to create engaging, platform-specific content using Canva or other design/video editing tools
- Experience with AI tools is a plus
- Skilled in developing content formats (text, images, videos) for platforms like Instagram, Facebook, Telegram, WhatsApp Channel
- Strong creative writing skills for ad copy, emailers, and social media content
- Experience collaborating with social media influencers and student creators to create short- and long-form content
- Comfortable using HubSpot for reporting, lead tracking, and social media monitoring
- Working knowledge of email and affiliate marketing
- Experience engaging with student communities is a strong advantage
- Background in Higher Education or Student Recruitment is a plus
- Proactive, confident team player who collaborates well across functions
- Creative, detail-oriented, and solutions-focused with strong execution skills
- Excellent time management and multitasking abilities; able to meet tight deadlines consistently
- Comfortable travelling when required to support events
Benefits
- Competitive base salary
- Access to an annual bonus scheme (for qualifying roles only)
- 21 days annual leave – increasing to 23 days after 5 years’ service + 8 days casual leave
- 14 days holiday for the year 2025
- Enhanced maternity and paternity leave
- Access to Provident Fund and Pension Fund Scheme
- Group Medical Insurance
- Hybrid working (expected 2 days in office per week)
- A vibrant social environment and multicultural and multinational culture
- Free subscription to the Calm App – the #1 app for sleep, meditation, and relaxation
- Global wellness support and mental health first aiders
- Access to a variety of diversity and inclusion initiatives and groups
- Strong recognition and reward programs (peer-to-peer recognition platform, quarterly and annual QS Applaud Awards)
- Connect with your Career annual personal development event
- Support for volunteering and study leave
- Free subscription to LinkedIn Learning (over 5,000 courses)
- Options to join global Mentorship programme
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
SB
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