Hybrid Digital Marketing Specialist

Posted 2 days ago

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About the role

  • Coordinate and execute marketing campaigns across email, paid media, and social media
  • Monitor and analyze campaign performance, providing regular reporting and recommendations for optimization
  • Coordinate and execute social media posting and content scheduling
  • Support the development of ad copy and promotional messaging in collaboration with the creative and content teams
  • Contribute to campaign planning discussions by sharing data-driven insights and executional recommendations
  • Coordinate CMS publishing for marketing pages
  • Ensure published content is adhering to brand guidelines and is consistent across all platforms
  • Collaborate with cross-functional teams to ensure alignment and consistency in campaign execution
  • Stay current on marketing trends, tools, and best practices

Requirements

  • 5+ years of agency experience or in-house marketing environment
  • Experience in campaign execution across email and paid media
  • Strong analytical skills with the ability to interpret performance metrics
  • Solid understanding of digital marketing and campaign optimization strategies
  • Experience with martech tools such as Hubspot, Salesforce, Hootsuite, and Contentful
  • Excellent communication and copywriting skills
  • Data-driven and detail-oriented with a creative edge
  • Strong multitasking and organizational skills
  • Collaborative team player with a proactive mindset
  • Curiosity and comfort in exploring AI tools to improve workflow efficiency
  • Healthcare background not required

Benefits

  • Inclusive work environment
  • Focus on diversity and underrepresented communities
  • Career development opportunities
  • Dynamic in-house marketing team
  • Collaborative work culture

Job title

Digital Marketing Specialist

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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