Senior Corporate Communications Manager overseeing execution of communications strategy for Tricentis. Responsible for managing relationships with agency partners and supporting customer advocacy programs.
Responsibilities
Oversee the execution of the global corporate communications strategy in all priority markets, with a particularly strong focus on the U.S. private and public sectors
Manage the day-to-day relationship with agency partners to drive exceptional program results (coverage, message pull-through and penetration, increasing share of voice against competitors and other key metrics)
Translate strategy and company messaging into breakthrough storylines, narratives and campaigns that resonate with our target audiences (CIO, CTO and beyond)
Develop and support the execution of holistic announcement strategies for key program priorities, such as product and partnership launches, thought leadership campaigns, awards, and speaking opportunities
Support in management of executive comms strategy and execution for key business leaders including the CEO, Chief Product Officer, Chief Digital and Technology Officer, and VP of AI
Produce and review content materials, including articles, press releases, award and speaking submissions and more, ensuring consistent messaging and tone-of-voice
Successfully validate and fulfill media opportunities/inquiries, as well as prepare executives for media interactions and interviews
Support in tracking and measuring PR program results globally and provide recommendations for improvement
Coordinate with the product and marketing organizations to set goals and objectives that support the overall company’s priorities
Monitor company, industry and competitive news and develop creative ways to insert Tricentis into conversations through compelling thought leadership and competitive positioning
Track, analyze and share comprehensive measurements and KPIs that deliver on both short-term and long-term objectives
Build effective stakeholder relationships to define and align goals, objectives and execution while ensuring strong collaboration and communication
Maintain and help facilitate Customer Advocacy Program
Requirements
Bachelor’s degree – preferably in public relations, journalism or related field
8+ years’ experience in public relations or corporate communications, either in-house or agency, technology experience a must
Excellent stakeholder management experience, including C-suite executives
Ability to work in a fast-paced, cross-functional team setting across time zones as required
Experience working with companies in pre-IPO or hypergrowth stages, with a strong understanding of the communications demands during rapid scale and market readiness is preferred
Knowledge of and ability to leverage AI-powered tools to support comms and marketing highly desired
Strong writing, communications and interpersonal skills
Proven experience planning and executing successful communications and PR campaigns and programs, pitching and working with a broad range of media outlets, including trade, business press and online communities
Experience in customer advocacy is a plus
Ability to build and execute on earned speaking and awards opportunities
Self-motivated with strong attention to detail and ability to handle multiple projects at one time
An eye for perfection, with the inclination to ensure that all written materials and efforts reflect excellence and adhere to brand and style guidelines
A “can do” attitude and enthusiasm to do what is asked to help the team achieve success – no task too large or small!
Finally, we are looking for someone who can be strategic while also taking a very hands-on approach to get things done
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