Senior Copywriter responsible for developing strategic content for healthcare clients at FWD People. Collaborating with teams and translating complex information into compelling narratives with a focus on quality and precision.
About the role
- Senior Arabic Copywriter creating compelling marketing copy for luxury travel and hospitality brands. Collaborating with an international team and maintaining brand consistency through creative copy across multiple channels.
Responsibilities
- Study and understand the client’s brief by conducting thorough research on the brand, market, and audience
- Maintain up-to-date knowledge of communication and client-related industry trends
- Stay updated on appropriate style guidelines and brand voice for consistency in messaging
- Writing and editing compelling copy for marketing materials and channels ensuring consistent brand messaging, including voice and tone, across print, social media captions, websites, ads, and other communication channels
- Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
- Collaborate with a team of account managers and creative staff from concept development to delivery of the final product
Requirements
- Minimum of 3 years in copywriting
- Strong command of Modern Standard Arabic and the ability to write in White Arabic, with experience creating content that resonates with audiences in the Gulf region
- An affinity for luxury brands
- Excellent writing skills
- Strong research skills
- Ability to understand and study different brands, markets, audiences, and lifestyles
- Ability to work under pressure and in a timely manner
- Social media or content marketing experience is a plus.
Benefits
- A great working environment with an international team of high performers
- Fast-growing and challenging projects from well-known international brands to start-ups
- An appreciative and collaborative corporate culture with a “Can Do” attitude
- Advancement training and career growth opportunities
- Flexible working hours and remote work options
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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