Sales Strategy and Operations Manager driving APAC sales strategies and operations at Equinix. Collaborating with senior stakeholders to align operational initiatives with revenue objectives.
About the role
- Senior Campaign Ops Strategist driving campaign execution and operational excellence at Grammarly. Collaborating with marketing teams to optimize performance across channels and events.
Responsibilities
- Own end-to-end operational execution for events (field + strategic), ensuring flawless technical setup, lead routing, and pipeline measurement.
- Partner with the Events and Demand Gen teams to design operationally sound campaigns that accelerate growth across managed and self-serve audiences.
- Monitor funnel and campaign performance proactively, surfacing anomalies in campaign health, data routing, or lead velocity.
- Optimize event workflows, automate manual processes, and ensure high data integrity in Pardot, Salesforce, and Hightouch.
- Collaborate with Lifecycle Marketing and ABM teams to align events and DG campaigns with broader GTM motions.
- Drive process improvements, automation, and AI-assisted execution where possible.
- Build and document repeatable processes that reduce reliance on ad hoc execution and improve campaign velocity.
- Support the evolution of our GTM architecture by embedding operational rigor into all campaigns.
Requirements
- 5+ years of B2B campaign operations, demand generation, or event operations experience, preferably in SaaS.
- Deep expertise and experience in Marketing Automation Platforms—Pardot or other Salesforce Marketing Cloud (SFMC) experience strongly preferred
- Expertise in Salesforce CRM, Hightouch, and event management systems (Goldcast preferred).
- Demonstrated ability to execute and optimize multi-channel campaign operations, including events, across enterprise audiences.
- Strong understanding of lead funnel metrics, attribution, and campaign reporting.
- Proven ability to streamline processes, automate workflows, and maintain data integrity.
- Collaborative mindset with proven success partnering across marketing, sales, events, and data teams.
- Ability to manage multiple campaigns simultaneously while maintaining quality and accuracy.
- Has a demonstrated ability to work independently with minimal guidance, proactively manages tasks and priorities across multiple projects, analyzes and executes work efficiently, collaborates effectively with cross-functional teams, and thrives in fast-paced, results-driven environments.
- Embodies our EAGER values (ethical, adaptable, gritty, empathetic, remarkable) and MOVE principles (move fast, obsess about customer value, value impact, embrace healthy disagreement).
Benefits
- Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
- Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
- Annual professional development budget and opportunities
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