Partner with suppliers to develop and execute creative marketing strategies that fuel program demand from campaign planning and co-branded content to strengthen program presence across AAA’s digital platforms.
Shape value propositions and messaging that connect with AAA Members and Clubs.
Equip field and marketing teams with tools, talking points, and promotional resources that make programs easy to understand and champion.
Use CRM insights and dashboards to track engagement and revenue, evaluate performance, and identify opportunities to optimize marketing and partnership strategies.
Manage communication channels including WordPress and HubSpot.
Lead the marketing and promotion of preferred supplier programs, identifying new business opportunities and developing compelling materials that strengthen awareness and adoption.
Serve as a trusted liaison, responding promptly to club, supplier, and service-provider inquiries.
Collaborate with fellow Account Executives to share best practices, event strategies, and lessons learned across trade shows, conferences, and business development meetings.
Partner closely with preferred suppliers to set and achieve shared program goals, conducting regular review meetings to measure progress and drive continuous improvement.
Design and launch new supplier programs or enhance existing ones to deliver greater value to AAA Members and Clubs.
Negotiate and renew supplier agreements, ensuring alignment with business objectives.
Requirements
Bachelor’s degree in marketing, Communications, Business, or a related field (or equivalent experience).
5+ years of experience in account management, supplier relations, or marketing partnerships — ideally within travel, membership, or consumer services industries.
Experience managing campaigns, supplier programs, or marketing automation tools preferred.
Demonstrated experience managing external partnerships or supplier relationships.
Proven success in developing and executing marketing strategies and analyzing program performance using CRM and analytics tools.
Benefits
AAA, Inc. supports a flexible work environment for our associates.
We are committed to collaboration, innovation, and work-life balance.
Participation in AAA, Inc.'s Annual Incentive Plan is available.
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