Hybrid Public Relations Manager

at Atera

• Job title: Public Relations Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Tel Aviv, Israel

About the role

• Public Relations Manager managing brand reputation while strengthening industry analyst relationships for Atera. Elevating visibility through integrated PR strategies and thought leadership initiatives.

Responsibilities

• Shape, protect, and elevate our brand reputation while strengthening relationships with top-tier industry analysts and firms.
• Act as the primary liaison with our PR agency, Gartner, Forrester, and other strategic partners.
• Lead the development and execution of integrated PR strategies to elevate brand visibility and position Atera as an industry leader.
• Partner with and manage the external PR agency to secure consistent, high-value media coverage in top-tier outlets.
• Proactively identify opportunities for thought leadership and speaking engagements.
• Develop and maintain crisis communication protocols.
• Define success metrics for PR and AR programs, track and analyze media coverage, and deliver regular performance reports to senior leadership.
• Build and maintain strategic relationships with key analysts at Gartner, Forrester, and other influential firms.
• Develop and execute AR strategies aligned with corporate objectives and go-to-market plans.
• Coordinate analyst briefings, inquiries, and strategy sessions to ensure accurate, positive, and timely coverage.

Requirements

• BA in marketing, business, communications or related field.
• 6+ years of experience in Public Relations, Analyst Relations, or a combined communications role, preferably in the tech/SaaS sector.
• Previous experience working with Gartner - an advantage
• Proven ability to craft and execute strategies that build strong, influential relationships with Tier 1 media outlets and top industry analyst firms.
• Exceptional verbal and written communication skills, with the ability to distill complex topics into clear, compelling narratives.
• Strong strategic thinking, planning, and project management skills.
• Experience managing agencies, budgets, and comms with senior executive stakeholders.
• Ability to work effectively in a fast-paced, high-growth environment.