Marketing Campaign Manager at Peoples Bank responsible for designing and executing marketing campaigns via SalesForce Marketing Cloud. Leading campaign strategy and managing performance analysis of campaigns for optimization.
CA
Hybrid Performance Marketing Specialist
Posted 3 months ago
About the role
- Performance Marketing Specialist optimizing digital marketing campaigns for Clickzone. Involved in managing and analyzing brand performance across various platforms with a focus on results and innovation.
Responsibilities
- Understanding brand requirements and providing effective solutions
- Successfully managing brand performance ads with your teammates
- Following up on tasks and ensuring they are completed or finalized
- Conducting strategic analysis for digital channels, using insights to improve brand performance and reporting results
- Enhancing your expertise through teamwork and training
- Managing the strategic and budgetary aspects of ad accounts
- Managing and optimizing Google Ads and Meta Ads platforms
- Planning and managing campaigns across Google Ads, Meta Ads, Yandex Ads, LinkedIn Ads, RTB House, Criteo, and similar platforms
- Managing the budget, advertising, campaigns, and product relationships for brands
- Communicating with brands and providing consultancy when necessary
- Preparing daily, weekly, and monthly reports
- Converting analyses and reports into presentations and delivering them.
Requirements
- Bachelor’s degree (4-year program)
- Preferably proficient in English
- Strong communication skills
- Excellent analytical thinking and problem-solving abilities
- Proficient in mathematics
- Strong planning, organization, and sense of responsibility
- Preferably knowledgeable in Google Sheets (Excel) and Looker Studio, with reporting experience
- At least 1 year of experience in digital marketing
- Up-to-date knowledge of digital marketing tools and trends
- Dynamic, innovative, and team-oriented.
Benefits
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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