Performance Marketing Manager for B2B at ZweiDigital, driving performance campaigns on social media platforms. Collaborating with clients and optimizing ads for LinkedIn, Google, and Facebook.
About the role
- Performance Marketing Manager responsible for SEA activities and budget management. Collaborates cross-functionally to ensure a seamless customer journey and optimizes marketing strategies to increase revenue.
Responsibilities
- As a Performance Marketing Manager, you are responsible for the efficient management of the performance marketing budget in line with business objectives and for the strategic direction of the area.
- You develop and optimize our SEA activities with a clear focus on Google Shopping, from campaign structure and feed optimization to performance analysis and scaling strategies.
- You analyze and interpret marketing data to make informed decisions for optimizing campaign performance; interpreting analyses of large datasets is a particular strength of yours.
- You are responsible for planning and implementing marketing strategies to acquire new customers and increase revenue.
- You enjoy working cross-functionally (e.g., with Analytics, CRM, Brand and Content, as well as Sales & E‑Com) to ensure a seamless customer journey.
- You monitor and report on the success of marketing initiatives and derive actions for continuous improvement.
- You stay up to date with developments in performance marketing and identify opportunities for innovation and growth.
- You are responsible for your own country, develop it strategically together with the markets, and work closely with all teams in performance marketing.
Requirements
- You have a degree in E‑Commerce, Marketing, Business Administration, or a comparable qualification.
- You have several years of professional experience (at least 2 years) in performance marketing, ideally in retail, with proven success in increasing traffic, conversions, and revenue.
- You have excellent knowledge in managing marketing budgets and campaign optimization.
- You possess strong analytical skills for interpreting marketing data.
- You are passionate about teamwork and work effectively in a cross-functional environment.
- Your strengths are a proactive, solution-oriented approach and a willingness to continuously develop and stay up to date.
Benefits
- With our 'Flexi' principle you can structure your workday more flexibly through our hybrid working model.
- You can bring more sport into your life with our yoga, cycling or climbing meetups. Feel free to use our company bike leasing program (Jobrad).
- All Bergzeit employees benefit from discounts in the Bergzeit shop.
- We offer a modern workplace in an agile organisation.
- We provide freshly prepared meals every day in our certified organic canteen.
- During onboarding you will be supported by a buddy and we offer individual training and development opportunities.
- Your faithful four-legged friend is also warmly welcome.
- In addition to the standard 30 days of annual leave, you may take up to four weeks of unpaid leave for an extended break — this is available every two years.
- You can work from the most beautiful locations within the EU for up to four weeks per year.
- We offer a company pension plan.
- To support mental health we offer free external sessions for preventive care or personal emergencies.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Marketing Campaign Manager at Peoples Bank responsible for designing and executing marketing campaigns via SalesForce Marketing Cloud. Leading campaign strategy and managing performance analysis of campaigns for optimization.
Performance Marketer responsible for profitable user acquisition and managing campaigns across multiple channels for innovative blockchain technology company.
Paid Social & Creative Specialist at Qoria developing social content strategies and analyzing performance metrics. Managing community engagement and creative production for multiple social channels.
Sr. Associate responsible for executing Pfizer’s search engine marketing campaigns. Collaborating with cross - functional teams to optimize strategies and performance for various brands.
Junior Paid Media Manager supporting the execution, optimisation, and reporting of global campaigns across platforms. Working with iconic media brands at Hearst UK in a collaborative environment.
Performance Marketing Manager tasked with planning and executing paid campaigns for a dental clinic. Responsibilities include optimizing performance funnels and overseeing budget management.
Paid Media Manager developing strategies and optimizing campaigns for Dolls Kill, a global fashion brand. Collaborating with teams to ensure alignment with promotional calendars and marketing goals.
Associate Director, Paid Search at OuterBox responsible for strategic leadership in SEM initiatives. Overseeing a team to drive traffic, conversions, and ROI for clients.
Driving paid acquisition strategies to scale registrations for Bumble's dating and friendship platforms. Collaborating with analytics and creative teams to maximize marketing impact.