Develop and implement strategic business and marketing plans for the Oncology product portfolio in collaboration with cross-functional partners and the Business Unit Director
Lead the cross-functional therapeutic area team to support implementation of Canadian brand strategy for all products in the Oncology portfolio
Support the development of cross-functional tactical plans and ensure execution of marketing tactics
Initiate and lead projects to support products at various stages of their life cycle, including launch
Oversee development of digital marketing campaigns including online advertising and email marketing
Generate and consolidate key insights via advisory boards, consultancy meetings, and market research
Engage with key HCPs to understand challenges, develop advocates, and support sales training on brand strategy and materials
Manage agency partners to ensure on budget and timely deliverables
Collaborate with medical and regulatory review committee to ensure compliance with company SOPs and approval of external materials
Report adverse events to third-party PV service provider in a timely manner
Attend local, regional, and national meetings; occasional evening and weekend work
Perform required administrative duties including expense and marketing reports
Flexible to changing priorities in a fast-moving environment
Travel up to 25% and international travel as required
Requirements
Minimum: Bachelor's degree: preference for Science, HealthCare, or Business
Commercial experience in healthcare / biopharmaceuticals
Minimum of 4 years of experience in biopharmaceutical marketing
Minimum of 2 years of experience in biopharmaceutical sales with a focus on specialty products and institutional sales
Oncology experience strongly preferred
Strong leadership and ability to influence without authority
Ability to work collaboratively with multiple cross-functional stakeholders
Ability to work independently under tight timelines
Strong written and verbal communication, presentation delivery, and interpersonal skills
Demonstrated persuasive, solution-oriented approach to articulate value propositions and negotiate commitment
Experience developing digital programs and solutions
Understanding of hematology / oncology treatment landscape
Possess scientific acumen and knowledge of product development, regulatory, market access, clinical, and medical affairs
Knowledge of marketplace regulations and industry promotional policy
Compliance mindset and demonstrated integrity
Understanding of local managed markets (public and private) and institutional/hospital environments
Computer literate including ability to use MS Office and Veeva
French language is an asset
Willingness and ability to travel nationally and internationally (up to 25%)
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