HF
HP FranceSenior Manager – Retail Marketing
Senior Manager leading global marketing strategy for retail technology and incubation initiatives. Building a marketing function and driving growth across every touchpoint with a focus on innovation.
About the role
- Orchestrate & Execute Campaigns: Own delivery of integrated marketing campaigns across digital, radio, email, events, OOH, and content marketing.
- Champion Our Customers: Develop deep understanding of target audiences, create campaigns that resonate.
- Collaborate to Win: Act as connector between regional marketing, global teams, sales, and external agencies.
- Drive Measurable Results: Embed data-first approach, support leadership with reporting, optimise campaigns for MQLs, SALs, and sales pipeline.
- Hone Your Craft: Use creative flair and sharp copywriting skills to ensure marketing communications meet Xero's standards.
- Own the Lead Lifecycle: Work closely with CRM and Sales Ops to ensure efficient lead management from engagement to sales conversion.
Requirements
- Proven Campaign Experience: track record of successfully managing end-to-end marketing campaigns across the full funnel.
- A Collaborative Spirit: thrive in cross-functional environments and influence stakeholders.
- An Outcome-Focused Mindset: motivated by results, experience working towards targets, use data.
- Exceptional Project Management: strong organisational skills and eye for detail, manage multiple projects simultaneously.
- Entrepreneurial Drive: proactive problem-solver, strong work ethic, ability to move fast.
- Excellent Communication Skills: articulate ideas clearly, writing compelling copy or presenting campaign results.
Benefits
- Offering very generous paid leave to use however you’d like (plus statutory holidays!), dedicated paid leave to care for your physical and mental wellbeing as well as an Employee Assistance Program to access mental health care for you and your family, life insurance, employee resource groups, 26 weeks of paid parental leave for primary caregivers, an Employee Share Plan, beautiful offices with weekly fitness and yoga classes, flexible working, career development, and many other benefits that reflect our human value, you’ll do the best work of your life at Xero.
Job title
Job type
Experience level
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Not specified
Degree requirement
No Education Requirement
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HB
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