Customer Lifecycle Marketing Analyst focused on data activation across lifecycle campaigns. Collaborating to translate business questions into data requirements and enable effective measurement and optimisation.
About the role
- Marketing Analyst at BWH Hotels utilizing data reporting and insights to drive business performance. Collaborating with stakeholders to develop efficient reporting solutions and improve operational effectiveness.
Responsibilities
- Supports departmental goals by creating, monitoring, and maintaining reporting solutions that enable smooth and efficient daily operations.
- Contributes to business performance by analyzing key metrics, collaborating with stakeholders to deliver actionable insights, and developing reports that inform strategic decisions.
- Responsible for ad-hoc reporting, ensuring data accuracy through regular audits, and continuously improving reporting processes and communication.
- Plays a key role in driving operational excellence by tracking, analyzing, and reporting business metrics to ensure productivity and performance goals are met.
- Responsible for designing, building, and maintaining reporting solutions using PostgreSQL and Amazon QuickSight.
- Works closely with internal stakeholders to gather and analyze user requirements, delivering insights that inform business decisions.
- Supports ad-hoc research initiatives by preparing queries and generating custom reports to address evolving business needs.
- Develops, compiles, and validates daily, weekly, monthly, and annual reports that support strategic decision-making across the organization.
Requirements
- Bachelor’s degree in business administration, Information Systems, Mathematics, or a related field; or an equivalent combination of education and experience.
- Minimum of 2 years’ experience designing, developing, and maintaining databases, spreadsheets, and reporting systems, with a strong track record of producing clear, actionable reports.
- Sound knowledge of relevant policies, procedures, and guidelines.
- Proficiency in MS Excel, Copilot, PostgreSQL, Redshift, and Amazon QuickSight preferred.
- Leverages new tools and technologies including AI to enhance efficiency in reporting and daily processes.
- Exceptional time management, organizational, analytical, problem-solving and decision-making skills.
- Strong and effective verbal, written, interpersonal and communication skills.
Benefits
- Medical/Dental/Vision available day one
- Vacation/Sick- accruals start day one
- Paid company holidays and personal holidays to celebrate what’s important to you
- 401K - company contribution and match (U.S.)
- Registered Retirement Savings Plan (RRSP) – company contribution and match (Canada)
- Employee discounts/hotel discounts
- Free financial and health wellness programs
- Tuition Reimbursement
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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