Lead Marketing Designer for Ridwell creating visual assets for marketing campaigns. Collaborate with the team to maintain brand guidelines and facilitate design reviews.
Responsibilities
Develop eye-catching and engaging visual assets for emails, paid ads, direct mail (print), and other marketing collateral
Uphold our brand guidelines to ensure consistency across all touchpoints
Work closely with the Senior Content Manager, copywriters, and other marketing team members to align visuals with campaign goals, facilitating design reviews and incorporating feedback
Occasionally, step into the field to capture photos with an iPhone or other tools to support creative projects
Prepare high-quality assets for print campaigns, ensuring all designs meet production specs and timelines
Proactively bring fresh ideas to the table, exploring new styles, layouts, and design trends that align with our brand
Requirements
5-6 years of experience in visual or graphic design, preferably in a marketing or agency setting
Available for 2-3 in-office days in Georgetown
Portfolio demonstrating design capabilities and passion for compelling, novel approaches
Proficient in the tools: Figma, Adobe Creative Suite, Canva, and other design software
A good sense of current design trends, typography and aesthetics, channel best practices, complemented by traditional design principles such as typography, color, and layout
A sharp eye for detail and a commitment to delivering polished professional designs
Self-driven startup mindset: Possesses creative energy, confidence, and self-motivation to learn new tools quickly, work in a fast-paced, ever-evolving environment, and seek out new solutions and ideas
Strong communication skills with the ability to explain design concepts and collaborate effectively
Enthusiasm for design, creativity, and making a meaningful impact through your work
Working knowledge or an interest in photography, video editing, and light animation is a plus
A can-do attitude and a willingness to get scrappy, think outside the box
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