Lead Generation Coordinator for funeral home partners, coordinating direct mail programs and operational support. Overseeing lead generation initiatives and vendor management to ensure partner satisfaction.
About the role
- Lead Generation Specialist driving lead generation for health coverage services at Alberta Blue Cross. Engaging with clients and collaborating with teams to enhance customer experience.
Responsibilities
- Research and identify potential leads through various channels, including online research, social media, and networking events.
- Leverage marketing generated list to contact and qualify leads through phone calls, emails and other communication methods.
- Develop and maintain a database of leads and prospects for future reference.
- Collaborate with sales and marketing teams to develop effective lead generation strategies.
- Analyze and report on lead generation metrics to track progress and identify areas for improvement.
- Stay abreast of industry trends and best practices for lead generation.
- Provide an exceptional experience through every client engagement.
- Manage and prioritize multiple tasks and projects to meet deadlines.
- Participate in specified training and internal activities.
- Successfully achieve or exceed monthly lead targets.
Requirements
- Post-secondary degree in a related field such as marketing or business administration considered an asset
- Experience in sales and lead generation
- Excellent communication skills both verbal and written
- Ability to work independently with limited direction and oversight
- Strong organizational and time management skills
- Proficient in using lead generation tools and CRM software
- Experience in developing and implementing lead generation strategies
- Ability to analyze data and make data driven decisions
Benefits
- health coverage
- diverse workplace
- opportunities for career growth
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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