Sales and Marketing Specialist promoting home care services to increase client reach and build community relationships in North Dallas. Focus on developing sales strategies and enhancing brand visibility.
Responsibilities
Develop and implement sales and marketing strategies to promote home care services and achieve growth targets
Build and maintain relationships with referral sources, including hospitals, physicians, senior centers, and community organizations
Identify and pursue new business opportunities and partnerships within the healthcare and senior care markets
Conduct community outreach and participate in local events to increase brand awareness
Manage digital marketing efforts, including social media, website content, and online advertising
Collaborate with the care coordination team to ensure a seamless client intake and onboarding process
Track and analyze marketing performance, referral trends, and conversion rates to guide future strategies
Develop marketing materials and presentations that effectively communicate service offerings and value
Provide regular reports on sales activities, market insights, and competitor analysis to management
Maintain a compassionate, client-centered approach that reflects the company’s mission and values in every interaction
Requirements
3–5 years in sales/marketing (home care, healthcare, or B2B preferred)
Ability to meet $700k sales quota and handle 10–15 daily client meetings
Skilled in lead generation, client consultations, and campaign execution
Self-motivated with strong communication and organizational skills
Knowledge of the North Dallas/DFW market is a plus
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