Hybrid Head of Value Proposition, Marketing

at Nexi Group

• Job title: Head of Value Proposition, Marketing
• Job type: Full Time
• Experience level: Lead
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Milano, Italy

Responsibilities

• **Issuing Marketing Head of Value Proposition**
• **Why join us?****
• Think of the digital tools we use daily - from virtual shopping to contactless payments. They're shaping our future. Join us in influencing the future of digital payments in an innovative environment. With our European merger, the opportunities for personal growth and collaboration are countless.****
• If you join us in the managerial role of** Head of Value Proposition - Group, **this is what you can expect from us:
• Opportunity to work in one of the most transformative and innovative business unit of Nexi
• Opportunity to shape the future-state offering of Issuing business unit in Nexi, named PaaS – Payments as a Service
• Opportunity to prove and develop your people management skills
• Dynamic working environment at international level, engaging with multiple stakeholders
• Attractive salary and an overall competitive package
• This is a Marketing Manager position in our newly created Issuing Marketing team, acting at Group level. This role will head the design and development of the Nexi Issuing value proposition, for the entire group, working in tight relationship with the Issuing Product team at international level.
• **Key responsibilities:**
• **
• **Team Leadership**
• Lead, develop, and inspire a team of product marketers.
• Set vision, pace, and direction to stay ahead of market needs.
• Define goals, review performance, recognize results, and drive motivation.
• Organize and scale the team effectively within business constraints.
• **
• **Value Proposition Ownership**
• Design and own differentiated value propositions that drive sustainable business growth (12–24 months horizon).
• Partner with Strategic Marketing and GTM teams to integrate insights on strategy, trends, competition, customer needs, and market opportunities.
• Translate inputs into structured value propositions with the Issuing Product Team, defining the why, what, who/where, how, and value of each product offering.
• **
• **Market Execution & Validation**
• Collaborate with GTM Marketing to validate new propositions commercially.
• Continuously refine and evolve value propositions based on market feedback and performance.
• Monitor markets and competitors to identify product innovations, opportunities, and threats, ensuring Nexi’s offerings stay competitive and relevant.
• **Qualifications:**
• **
• **Your qualifications include**
• International profile with 4+ years of experience in cross-country or global roles.
• Proven track record in product marketing, ideally within services, telecom, or high-tech industries.
• Strong strategic mindset and solid business acumen.
• Minimum 5+ years of people management experience in a comparable leadership role.
• Fluent English proficiency, German as a plus
• Preferred Education: Degree in STEM, Economics, or other quantitative disciplines.

Requirements

• International profile with 4+ years of experience in cross-country or global roles.
• Proven track record in product marketing, ideally within services, telecom, or high-tech industries.
• Strong strategic mindset and solid business acumen.
• Minimum 5+ years of people management experience in a comparable leadership role.
• Fluent English proficiency, German as a plus
• Preferred Education: Degree in STEM, Economics, or other quantitative disciplines.

Benefits

• Attractive salary and an overall competitive package