Website Marketing Specialist at Megaport enhancing and optimizing our marketing website for measurable growth. Collaborating with cross-functional teams to improve user experience and drive business objectives.
Responsibilities
Develop, enhance, and maintain static websites and landing pages using Hugo and Jamstack tooling.
Own website performance, responsiveness, accessibility, and overall user experience.
Implement and maintain technical SEO best practices (crawlability, indexing, redirects, canonicalisation, structured data, metadata, and internal linking).
Optimise content and technical structure for AEO and GEO to improve visibility across traditional search engines and AI-powered platforms.
Proactively monitor GA4, Google Search Console, SEMrush, and other tools to identify issues and ship improvements.
Troubleshoot and resolve front-end development issues to ensure seamless experiences across devices and browsers.
Implement CRO initiatives, including A/B testing (e.g. VWO) and conversion optimisation experiments.
Configure and manage tracking infrastructure using Google Tag Manager, GA4, Segment, and related tools.
Ensure client-side and server-side tracking is implemented correctly and aligned to privacy compliance requirements (GDPR, CCPA, AU Privacy Act, etc.).
Maintain platform configurations and collaborate with hosting providers to ensure uptime, performance, and security.
Maintain a clear, prioritised website backlog in Jira and close the loop on delivery.
Produce clear documentation: SEO audits, optimisation plans, and performance updates with measurable impact.
Requirements
4+ years of experience in front-end web development, ideally in a marketing or digital performance environment.
Strong proficiency in HTML, CSS, Tailwind, and JavaScript.
Experience working with Hugo or similar static site generators (SSG).
Experience working with CMS platforms such as CloudCannon or similar headless CMS environments.
Strong technical SEO capability and performance optimisation experience.
Understanding of modern search paradigms including SEO, AEO, and GEO.
Experience implementing and managing tracking with GTM, GA4, Segment, and related technologies.
Experience with A/B testing and CRO tools (e.g. VWO).
Familiarity with GitHub workflows and modern deployment pipelines.
Experience managing hosting environments and deployment platforms (e.g. Netlify, Cloudflare, or similar).
Familiarity with semantic HTML and website structure best practices.
Strong prioritisation skills and the ability to independently own delivery.
Excellent communication skills and ability to collaborate cross-functionally.
Benefits
Flexible working environments
Birthday Leave, 12 weeks parental leave (after 12 months continuous service), and 5 days of study leave.
Creative, fun, and contemporary work environments
Motivated team of industry experts and plenty of learning opportunities
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