About the role

  • Own Alternative Payments’ annual event calendar (conferences, trade shows, webinars, roadshows, customer meet-ups).
  • Manage event budget ($500K-$1M), logistics, vendor relationships, booth design, and onsite team coordination.
  • Partner with Sales, Partnerships, and Customer Success to maximize ROI (pre-event campaigns, onsite demos, post-event follow-up).
  • Develop scalable playbooks to ensure consistent, repeatable execution.
  • Build and manage Alternative Payments’ community presence (peer groups, user forums, Slack/LinkedIn groups, ambassador programs).
  • Act as the point person for associations, peer groups, and ecosystem partners.
  • Launch and moderate digital community initiatives (AMAs, customer spotlight programs, online discussions).
  • Design and run advocacy initiatives such as customer advisory boards, reference programs, and testimonial pipelines.
  • Present in webinars organized by Marketing and industry partners, helping communicate key messages and insights.
  • Collaborate with Marketing to enable cross-marketing initiatives by facilitating introductions and joint content opportunities with industry partners.
  • Partner with Marketing to produce event and community content: abstracts, panel prep, recap blogs, and social campaigns.
  • Drive engagement through creative tactics (gamification, leaderboards, recognition programs).
  • Capture field and community insights to inform Sales, Marketing, and Product.
  • Track and report KPIs, including:
  • Event ROI (pipeline influenced/sourced, cost per SQL).
  • Community growth and engagement (active members, participation).
  • Advocacy expansion (case studies, references, testimonials).
  • Provide leadership with post-event reports and recommendations for improvement.

Requirements

  • 3–5+ years of experience in event management, field marketing, or community management (B2B SaaS or FinTech preferred).
  • Familiarity with event platforms (Whova, Splash, ON24, Eventbrite) and community tools (Slack, Discord, LinkedIn).
  • CRM/marketing automation experience (HubSpot, Salesforce, etc.) a strong plus.
  • Excellent communicator, presenter, and storyteller — able to connect with partners, customers, and internal teams.
  • Strong project manager with the ability to juggle multiple deadlines and stakeholders.
  • Creative, entrepreneurial mindset with a bias for action in high-growth environments.
  • Deep understanding of the MSP ecosystem (peer groups, associations, major conferences such as ASCII, IT Nation, MSPGeekCon, ChannelPro, Robin Robins) strongly preferred.
  • Willingness to travel across North America (~35–55%).

Benefits

  • Competitive salary tailored to your experience, skills, and expertise.
  • Equity opportunities so you can share in our growth and success.
  • Unlimited PTO and flexibility when you need it most – because work-life balance matters.
  • Learning & development stipend to help you grow and do your best work.

Job title

Events & Community Manager

Job type

Experience level

Mid levelSenior

Salary

CA$100,000 - CA$140,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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