Hybrid Director, Digital Communications

Posted last month

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About the role

  • Lead the vision, strategy, and execution for all social media communications across platforms (e.g., LinkedIn, Instagram, Facebook, X, TikTok, YouTube)
  • Align social media efforts with broader brand, PR, marketing, and corporate communications strategies
  • Advise executive leadership on digital engagement trends, brand reputation issues, and strategic opportunities
  • Lead crisis response and reputation management on social platforms in coordination with legal and PR teams
  • Oversee the planning, creation, and distribution of high-quality, engaging social content that reflects brand values and voice
  • Direct social campaigns around key initiatives, launches, or events, including paid and organic strategies
  • Ensure messaging consistency and brand integrity across all digital touchpoints
  • Partner with internal stakeholders (e.g., marketing, HR, legal, customer service) to support campaigns and initiatives through social media
  • Manage relationships with agencies, influencers, and platform representatives
  • Monitor and report on KPIs across platforms, using insights to optimize performance and inform strategy
  • Oversee use of social listening, monitoring, and analytics tools to track trends and audience sentiment
  • Stay ahead of emerging platforms, tools, and best practices to maintain innovative presence

Requirements

  • Bachelor’s degree in Communications, Marketing, Public Relations, or a related field (Master’s preferred)
  • 8–12 years of experience in social media, digital communications, or content strategy
  • Proven success in managing cross-platform social campaigns and building engaged communities
  • Experience in brand reputation management and digital crisis response
  • Strong understanding of paid social, influencer marketing, SEO, and analytics tools (e.g., Sprout Social, Sprinklr, Google Analytics)
  • Exceptional writing, storytelling, and visual content sensibilities
  • Comfortable advising executives and representing social strategy to senior stakeholders
  • Experience working in highly regulated industries (e.g., healthcare, finance, government)
  • Strong understanding of DEI, ESG, or social impact communications via digital platforms
  • Familiarity with international or multilingual social media operations (if applicable)

Benefits

  • Medical
  • Dental
  • Vision
  • 401k
  • PTO/paid sick leave
  • Employee stock purchase plan

Job title

Director, Digital Communications

Job type

Experience level

Lead

Salary

$145,000 - $193,325 per year

Degree requirement

Bachelor's Degree

Location requirements

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