Hybrid Digital Content and Workflow Manager

at The Telegraph

• Job title: Digital Content and Workflow Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, London, United Kingdom

About the role

• Digital Content and Workflow Manager at Chelsea Magazine Company focusing on audience engagement and team management. Overseeing digital content strategy for multiple magazine brands and driving operational excellence.

Responsibilities

• ● Manage and motivate a team of digital writers, fostering a culture of informed decision-making, creative problem-solving, and operational excellence
• ● Prioritisation management to direct resources and focus to the sites and activities that generate revenue and / or are most aligned with the wider business direction of travel. Lead with an agile approach, ensuring you can to pivot resource and effort based on seasonal or commercial needs of the business
• ● Direct the content strategy for CMC’s digital platforms (websites, social media, newsletters etc), focusing on editorial output that drives audience growth, engagement, and conversion to paid subscriptions
• ● Work in close collaboration with key stakeholders, including the Editors of each brand, across all platforms
• ● Pioneer and embed optimum digital workflow and content management to maximise efficiency, speed of delivery, and the seamless publishing of content across all platforms, with Apple News and affiliates at the forefront
• ● Continue to uphold rigorous editorial and technical standards for all digital content, guaranteeing accuracy, authority, and an unrivalled user experience that reflects the CMC’s brand excellence
• ● Collaborate across editorial, product, and technology teams to identify and implement innovative tools and solutions that improve content production and enhance the digital subscriber journey
• ● Oversee performance analysis of content, workflows, and production systems, leveraging data and insight to inform editorial decisions, optimise resource allocation, and drive continuous improvement

Requirements

• ● An experienced team manager who is able to foster a collaborative, effective and efficient team playing to the strengths and skills of individuals. A keen eye for ensuring best practice, high editorial standards and outputs in all areas.
• ● Senior digital journalism background, with a deep knowledge of the women’s lifestyle and / or specialist brands market, and keen understanding of CMC products and our audience lifestyles
• ● Workflow optimisation experience, with an emphasis on embedding content creation for off-platform partners (eg. Apple News) into existing processes
• ● Track record of online growth, expansion, adaptation and innovation
• ● Deep understanding of affiliate partnerships to drive revenue growth and continually strive to be at the forefront of affiliate marketing
• ● Experience in working with advertising teams and supporting client activity
• ● Proven ability to create stakeholder relationships and work collaboratively
• ● Deep knowledge of how best to present content for digital and social platforms, eg - what makes a good social headline, how to re-shape existing content to get picked up on Apple News, how to structure articles to appeal to mobile readers.
• ● Imagination and creativity. You must be brimming with brilliant lifestyle ideas and have the conviction to get them done.
• ● You are obsessed with data, performance and analytics - and you use this to inform your decisions. Proven understanding of audience tools and key editorial metrics
• ● Quick, accurate editing, and able to cope under pressure.

Benefits

• The nature of our industry means life at the Chelsea Magazine Company is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here and so we offer competitive salaries and a range of benefits including:
• Free digital magazine subscriptions for any of our brands
• Use of our onsite Gym, Yoga and Pilates Studio
• Free onsite GP