Hybrid Content Specialist

at Croud

• Job title: Content Specialist
• Job type: Full Time
• Experience level: Junior, Mid level
• Salary: $50,000 - $60,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Atlanta, United States

About the role

• Content Specialist managing digital and social content strategies for clients in a fast-growing agency. Collaborating with teams to develop innovative content and performance analytics.

Responsibilities

• Develop and manage audience-first, keyword-driven owned content calendars for clients’ social and web presences, including oversight of content creation and publishing in accordance with platform, industry, and brand standards.
• Research search trends, audience psychographics and social trends to fuel organic social content calendars
• Collaborate with SEO specialists and copywriters to ensure all content (social, blogs, landing pages, etc.) are optimized for search engines and LLMs while keeping to brand guidelines.
• Build online communities through social listening and community engagement for social media clients.
• Lead in creative brainstorm sessions with the Creative Strategy team and creative contractors to develop innovative ideas for clients.
• Build KPI reports and proactively monitor social & content performance to identify insights and trends around audiences, platform and content, and ultimately turn these into actionable recommendations.
• Leverage software to perform audience, brand, and competitor research, compile learnings, and turn them into actionable next steps.
• Stay informed on industry trends, algorithmic changes, viral content trends and emerging digital marketing opportunities to bring fresh perspectives to projects.
• Prepare presentation materials, reports, and final deliverables to share with clients.

Requirements

• Minimum 1–2 years of experience in content strategy, production, or analysis across social media, web, and/or SEO marketing initiatives.
• Agency experience preferred, but not required.
• Analytical mindset with strong creative problem-solving skills and the ability to think strategically about audience engagement.
• Strong storytelling abilities with excellent writing and grammar skills.
• A passion for generating imaginative, audience-first ideas.
• Excellent attention to detail and the ability to manage multiple projects simultaneously.
• Self-starter attitude with the ability to perform tasks independently and meet deadlines.
• Exceptional communication and interpersonal skills to effectively work across teams.
• A proactive mindset, willingness to ask questions, and openness to feedback.

Benefits

• 20 days vacation a year + 12 public holidays
• Full Paid Medical Insurance for Employee Only (including dental and vision)
• Annual performance bonus
• 401k matching plan
• Sales commission (if involved in a pitch)
• Gym Membership contributions
• Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee.
• Quarterly team offsites / Regular socials
• Recruitment referrals bonus
• Agile working policy
• Dog-friendly office