Brand Specialist at Araby Brand creating content and strategies to connect with audiences. Engaging with diverse cultural narratives, especially within Saudi and Gulf markets.
Responsibilities
Write creative content for social media in various Arabic dialects (with a focus on Saudi dialect) and Classical Arabic.
Manage publishing across social media channels, including interactive stories, and analyze their performance.
Develop and implement social media and content strategies aligned with brand objectives.
Ensure brand visual and verbal consistency across all platforms (social, website, ads, etc.).
Prepare periodic reports on brand and social media performance, analyzing results to propose actionable plans.
Identify challenges and develop solutions to track brand objectives and ensure targets are met.
Assist in writing and reviewing advertising and website content.
Requirements
Experience: 3–4 years of proven experience in branding, social media, or content creation within a digital marketing agency.
Language Skills: Strong writing skills in Saudi dialect Arabic and Classical Arabic (English proficiency is a plus).
Attention to Detail: Zero tolerance for spelling or grammar errors; accuracy is paramount.
Creative Storytelling: Proven ability to craft brand stories and creative content that drives engagement.
Social Media Knowledge: Strong understanding of social media trends, tools, and best practices (Meta, TikTok, X, LinkedIn).
Strategic Development: Experience in developing brand and content strategies.
Analytical Skills: Ability to interpret reports and translate findings into actionable insights.
AI Tools Proficiency: Solid knowledge and hands-on experience with AI tools for content and branding.
Ownership Mentality: A strong sense of ownership, treating the brand as if it’s your own.
Benefits
Medical Insurance
Attractive Bonus system and incentives
Hybrid working environment
Flexible working enviroment
Great learning opportunities and mentorship
A supportive and friendly team dedicated to your growth
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