Dynamic communications professional at Rouya Consultancy managing client visibility and media narratives for integrated campaigns. Collaborating with diverse teams to deliver impactful communications in the UAE and beyond.
Responsibilities
Support in the development and implementation of integrated communications strategies for clients and internal projects.
Draft, edit, and localise written materials including key messages, speeches, talking points, and press releases in English and/or Arabic.
Conduct research on industry trends, target audiences, and competitor positioning to inform campaign strategies.
Contribute to the creation of high-level presentations, reports, and proposals.
Collaborate with project leads and creative teams to ensure brand consistency and narrative alignment.
Build and maintain relationships with journalists, editors, and media outlets across the UAE and wider region.
Develop press kits and coordinate media outreach, interviews, and coverage opportunities.
Write and distribute media materials, including press releases, media alerts, and feature stories.
Monitor and analyse media coverage to identify opportunities and insights.
Provide on-site media support at client events, openings, and activations.
Contribute to content calendars, newsletters, and social media strategy.
Develop client reports (weekly, monthly, and post-campaign) tracking deliverables, reach, and impact.
Maintain communications databases and press lists, ensuring accuracy and relevance.
Participate in client meetings, briefings, and workshops; document and follow up on action points.
Prepare correspondence, documentation, and client deliverables in coordination with relevant departments.
Requirements
Strong written and verbal communication skills in English (Arabic fluency a strong advantage).
Demonstrated understanding of UAE media landscape and cultural context.
Proven ability to manage multiple projects and deadlines with attention to detail.
Proficiency in Google Suite and media monitoring/reporting tools.
Collaborative, proactive, and adaptable mindset.
Experience working with government or cultural sector clients.
Familiarity with media outreach campaigns, influencer engagement, and brand positioning.
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