Hybrid Commercial Digital Strategy Manager

Posted last week

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About the role

  • Define and maintain commercial capability roadmap for LATAM in collaboration with DTO and business stakeholders
  • Translate business needs into clear requirements and user stories for DTO/tech teams
  • Co-create and validate project requests/enhancements with business and DTO
  • Drive delivery oversight and governance during implementation
  • Ensure adoption and change management across countries
  • Measure and report commercial impact of digital initiatives
  • Stakeholder engagement and alignment across regional and country teams
  • Vendor and partner management for commercial solutions
  • Data-driven insight enablement for commercial decision-making
  • Ensure compliance, security and architecture alignment with enterprise standards
  • Team development and capability growth: recruit, mentor and develop Digital Strategy resources across LATAM; define learning paths, succession plans and career progression aligned to DTO and business needs

Requirements

  • Bachelor’s degree in Computer Science, Engineering, or a related field (or equivalent practical experience).
  • 10+ years in digital/business transformation roles
  • 5+ years focused on commercial functions (sales, marketing, aftersales).
  • Experience working in multinational organizations, ideally in Automotive or related industries.
  • Proven track record delivering digital initiatives across multiple countries/regions.
  • Hands-on experience with agile delivery and working closely with DTO or central digital teams.
  • Strong stakeholder management with executives, country leaders and cross-functional teams.
  • Experience translating business needs into technical requirements and user stories.
  • Demonstrated ability to define business capability roadmaps and prioritize based on ROI and strategic fit.
  • Experience with change management and driving user adoption of digital tools.
  • Familiarity with managing vendors, SaaS implementations and integration projects.
  • Proven use of data to define KPIs and measure commercial impact.
  • Budgeting and business case development experience.
  • Fluent in English / Advanced

Benefits

  • Year-end bonus: 33 days
  • Savings fund: 13% (up to the legal limit)
  • Grocery vouchers: 13% (up to the legal limit)
  • Meal vouchers: Equivalent to 20 UMAs per month
  • Vacation: According to the law
  • Vacation bonus: 100%
  • Major Medical Expenses Insurance: Coverage up to 700 times the General Minimum Wage (SMGM)
  • Life Insurance: Equivalent to 48 months of base salary for natural death and 96 months for accidental death
  • Annual bonus: 20% of annual salary
  • Pension plan: Available after 1 year of service
  • 20% commercial bonus
  • Corporate car with a budget of $597,148.42 MXN
  • Gas vouchers: $4,800 MXN per month

Job title

Commercial Digital Strategy Manager

Job type

Experience level

SeniorLead

Salary

MX$90,000 - MX$106,000 per month

Degree requirement

Bachelor's Degree

Location requirements

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