Unearth cultural truths by mastering social media's pulse and extracting culturally-relevant insights from platforms (TikTok, Instagram, etc.)
Lead and inspire a talented team, mentoring and setting standards for excellence
Transform data into action using tools like Infegy, Sprout, GWI to synthesize complex data into actionable strategies
Drive research initiatives from small to large, including consumer profiling, competitor benchmarking and AI-driven approaches
Define measurement objectives tied to brand goals and deliver compelling analytics to demonstrate impact
Collaborate across Creative, Editorial, Strategy, and Influencer teams to translate insights into campaigns and work
Requirements
10+ years of experience in social media, strategy market research or data & analytics
Deep understanding of social media platforms and their audiences
Strong analytical skills and experience using social media analytics tools
Expertise with native social media analytics and social listening platforms (e.g., Infegy, Sprout, GWI)
Strong understanding of Excel and experience with insight platforms (MUST)
Experience with Looker Studio is a bonus
Excellent communication and presentation skills
Proven ability to lead and mentor team members
A pulse on social media cultural and platform trends and ability to translate into business recommendations
Ability to answer the why
Self-starter who thrives in a fast-paced environment and can take ideas from concept to execution
Not a data science role; Python or SQL experience not required
Benefits
Passport program to explore and work from 18 other offices worldwide (short-term)
Hybrid work models and flexible hours
Work from anywhere policy for short-term stays in other regions
Generous vacation starting at 3 weeks + 1 extra week during the summer and over the holidays
Agency summer days (policy varies per campus)
Modern, open co-working spaces with coffee & snack bars
Snacks provided
Dogs allowed (in office)
Dedicated private wellness room (in select offices)
Regular team social events (holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers)
In-house learning & development sessions and annual career and growth conversations
Access to internal network of opportunities across all agencies
Focus on developing and recruiting BIMPOC Talent and internal EDI groups/programs
Flexible benefits with a personal wellness spending account (gym, pet care, education, etc.)
Comprehensive mental health support including virtual therapy clinic, guided iCBT programs, live therapy, 24/7 access to health clinicians and additional wellness resources
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