Hybrid Account Executive, Paid Media

Posted last month

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About the role

  • Assist in the development of strategic paid media plans across digital, social, programmatic, video, and emerging platforms
  • Collaborate with strategy, creative, and analytics teams to ensure cohesive planning and cross-channel execution
  • Partner with internal specialists and external partners to evaluate platforms, formats, and audience strategies aligned with client goals
  • Own the day-to-day management of paid campaigns, including trafficking, QA, and in-platform execution (Meta, Google, YouTube, TikTok, X, Pinterest, LinkedIn)
  • Monitor budget pacing, performance metrics, and optimization levers to drive continuous improvement
  • Coordinate with external vendors and partners to gather specs, timelines, and creative deliverables
  • Analyze and report on media performance across KPIs, providing insights and optimization recommendations
  • Partner with analytics and measurement teams to interpret data trends and correlate media spend to business outcomes
  • Present findings in client reports, dashboards, and campaign wrap-ups
  • Develop strong client relationships and establish trust as a reliable paid media expert
  • Present media strategies, optimizations, and reporting to internal and external stakeholders
  • Participate in client meetings, QBRs, and status calls, contributing to proactive communications and thoughtful POVs

Requirements

  • 1-3 years of digital media experience, preferably in an agency or in-house media role
  • Strong understanding of media strategy and planning and investment principles, especially in digital channels
  • Experience with key platforms/channels such as Meta, TikTok, Google Ads, Programmatic Native/Display, Video and traditional and emerging platforms
  • Working knowledge of measurement tools (e.g., Google Analytics, Datorama, Excel/Sheets pivoting and formulas)
  • Ability to interpret data and translate it into actionable insights
  • Detail-oriented with strong project management, time management, and prioritization skills
  • Excellent communication and presentation skills; able to simplify complex media concepts
  • Curiosity and the desire to learn more about tools, platforms, and planning principles
  • Bachelor\'s degree in Marketing, Advertising, Communications, or related field
  • Preferred: Experience supporting healthcare, technology, or CPG brands
  • Preferred: Familiarity with cross-channel media planning and tagging tools (e.g., Mediaocean, Prisma, CM360)

Benefits

  • We offer a variety of medical, dental and vision insurance with prescription plans
  • Short and long-term disability
  • Be Kind to Your Mind program with paid subscription to Headspace
  • Access to mental health providers and employee assistance program
  • Employee resource groups for community and support
  • Generous vacation, paid holidays and self-care time
  • 401(k) plan
  • Pretax flexible spending accounts
  • Tuition assistance
  • Life insurance
  • Free access to a certified financial coach
  • ZenoFit program provides a monthly allowance for personal health and joy
  • Programs that promote flexibility, diversity, and work/life balance
  • These and other benefits are available to non-temporary employees in the US

Job title

Account Executive, Paid Media

Job type

Experience level

Junior

Salary

$64,000 - $71,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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