Social Media Manager executing organic social media strategy for Staytuned, focusing on Shopify growth. Responsible for content planning, creation, and performance analysis across multiple platforms.
Responsibilities
Own and execute Staytuned’s organic social media strategy across platforms including YouTube, TikTok, Instagram, X, and LinkedIn
Develop and maintain a clear social content strategy aligned with brand positioning, audience intent, and business goals
Plan, manage, and execute content calendars across short-form and long-form formats with a strong emphasis on consistency and quality
Create, edit, and publish high-performing short-form video content optimized for platform algorithms and discovery
Edit and manage long-form video content for YouTube and other long-form platforms, with a focus on pacing, storytelling, hooks, and retention
Implement platform-native SEO best practices including keyword research, titles, descriptions, captions, and metadata to maximize discoverability
Identify content trends, emerging formats, and algorithm shifts and translate them into actionable content strategies
Repurpose long-form content into high-leverage short-form clips and social assets
Collaborate cross-functionally with marketing, partnerships, affiliates, and creative teams to align messaging and amplify distribution
Analyze performance metrics across platforms, generate insights, and iterate on content strategy based on data
Requirements
Proven experience managing and scaling organic social media accounts for a brand, preferably in ecommerce, SaaS, or creator-driven businesses
Hands-on experience editing short-form video content for platforms such as TikTok, Instagram Reels, and YouTube Shorts
Hands-on experience editing and managing long-form video content for YouTube or similar long-form platforms
Deep knowledge of platform-native SEO, including keyword research, titles, descriptions, captions, hashtags, and metadata optimization
Strong content planning and storytelling skills with a clear understanding of hooks, retention, and audience engagement
Ability to think strategically while executing at a high level without heavy oversight
Highly analytical mindset with experience using performance data to guide creative and strategic decisions
Creative problem-solving skills and a willingness to test, iterate, and adapt quickly
Strong written communication skills for social copy, captions, titles, and descriptions
Self-motivated, results-driven, and comfortable operating in a fast-paced, high-ownership environment
Familiarity with ecommerce, dropshipping, or online entrepreneurship ecosystems is beneficial
Benefits
Flexible PTO policy
Benefits package, including 100% employer-paid medical, dental, vision, and life insurance coverage for employees
401(k) retirement plan with employer match to support your long-term financial goals
Career development and growth opportunities
A collaborative and inclusive work environment
Opportunity to shape and grow a dynamic startup
We’re a pet-friendly company that welcomes furry friends to brighten our workspace and make your day more enjoyable! 🐾
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