Senior Social Media Marketing Analyst at CNO Financial Group managing digital presence and community engagement. Collaborating with marketing and compliance teams to enhance brand integrity and effectiveness.
E.
Hybrid Senior Social Media Expert – Always-on Communication, Focus on New Channels
Posted 5 hours ago
About the role
- Senior Social Media Expert at E.ON focusing on driving brand awareness through targeted digital campaigns. Responsible for the development and optimization of social media strategies across various platforms.
Responsibilities
- Further develop the social media strategy
- Lead always-on communication
- Optimize communications and channels
- Develop content marketing formats
- Scale real-time communication
- Advise stakeholders
- Implement AI strategy
Requirements
- University degree in Marketing, Communication Studies, Media Management, Journalism, or a related field
- Extensive experience in social media, ideally in both strategic and operational social media marketing; agency experience is a plus
- Excellent knowledge of major social media platforms, including TikTok and Reddit
- Solid experience with social media tools and key social media metrics and their interpretation
- Extensive experience managing always-on social media communication for large enterprises
- Strong sense for audience- and channel-appropriate social media communication
- Interest in energy and energy products and willingness to independently develop expertise in these areas
- Strong project management skills and experience in cross-functional collaboration
- Confident communication in German (C1) and English (at least B2)
Benefits
- An innovative environment to help shape a sustainable energy future
- Flexible working hours and a hybrid working model to support work–life balance
- Opportunities for workation in European countries, sabbaticals, or additional vacation days
- An agile work environment with interdisciplinary collaboration, flat hierarchies, and a first-name culture
- Diverse learning and development opportunities, support programs, and career development within the company
- Attractive financial benefits, e.g., company pension scheme and capital-forming benefits
- Numerous discounts and perks, e.g., employee share program, E.ON leasing for bikes/cars, EGYM Wellpass, holiday apartments, and employee discounts with well-known brands and providers
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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