Relationship Marketing Strategy positions at various levels for the RMS Team at Dentsu in New York. Aiming to drive innovation and impact through marketing strategies.
About the role
- Senior Enterprise Marketing Manager at Xero leading bespoke marketing plans for large firms. Developing campaigns and initiatives to drive brand consideration and customer conversion.
Responsibilities
- Shape how Xero connects with national large firms and accounting organizations
- Lead the planning and execution of bespoke marketing plans
- Develop multi-channel campaigns and tactical initiatives to achieve commercial goals
- Design and execute Account-Based Marketing strategies for large-scale enterprise accounts
- Manage a dedicated enterprise marketing budget with testing and measurement
- Utilize tools such as Salesforce to track performance and inform data-driven decisions
Requirements
- Extensive experience in B2B marketing, specifically within the SaaS or technology sectors
- Proven ability to build strong relationships with external partners and internal sales and product teams
- Track record of translating complex business goals into actionable strategies and measurable outcomes
- Excellent communication skills to present confidently to senior executives
- Self-starter mindset with curiosity to test, learn, and optimize in a fast-paced environment
- Familiarity with CRM systems and analytics tools
Benefits
- Hybrid working model balancing remote work with in-office collaboration
- Access to modern office spaces
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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