Lead marketing analytics strategy for Grubhub's Paid Media team. Drive data-informed decision-making and optimize marketing investments for acquisition efficiency.
Responsibilities
Develop and execute a unified analytics vision and roadmap
Oversee development and refinement of measurement frameworks
Own Grubhub’s Marketing Mix Modeling (MMM) approach
Conduct deep-dive analyses to uncover trends and identify growth opportunities
Partner with Product, Engineering, and Paid Media Marketing for data integrity
Lead and mentor a high-performing team of marketing analysts
Evaluate and manage tools supporting measurement and experimentation
Requirements
7+ years of experience in marketing analytics, growth analytics, data science, or related fields
Proven track record of leading analytics strategy and partnering cross-functionally
Deep expertise in marketing measurement, attribution, and experimentation frameworks
Demonstrated experience building and modernizing paid media marketing tech stacks
Experience building and managing marketing budgets and forecasts
Proficiency with SQL, Python, or R for data analysis, and with BI tools such as Tableau
Strong understanding of paid media channels and how to measure and optimize their impact
Familiarity with data infrastructure concepts
Exceptional communication and storytelling skills
Bachelor's degree in a quantitative discipline preferred.
Benefits
Competitive salary package including equity and 401K
Multiple medical, dental, and vision plans to meet all of our employees' needs
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