Hybrid Associate Director, CRM Marketing – Operations

at Wonder

• Job title: Associate Director, CRM Marketing – Operations
• Job type: Full Time
• Experience level: Senior
• Salary: $156,500 - $183,500 per year
• Degree requirement: Bachelor's Degree
• Tech skills: Cloud
• Location requirements: Hybrid, New York City, United States

About the role

• Associate Director of CRM Marketing & Operations leading retention marketing for Grubhub. Driving strategy across channels to engage and retain customers for the food delivery industry.

Responsibilities

• Lead creation and planning for email, push, and in-app programs to increase new customer engagement
• Partner with cross-functional teams to identify, support, and deliver ongoing learnings and campaign strategy recommendations
• Own development of content calendar and key CRM messaging points for all campaigns
• Manage daily operations to deliver against business KPIs
• Design, build, and optimize complex CRM journeys with personalized messaging

Requirements

• 8+ years of CRM Marketing experience
• 3+ years experience leading and managing a high-performing and high output marketing & operations team
• Bachelor’s degree required
• Experience with ESPs or Marketing Engagement Platforms (e.g., Braze, Salesforce Marketing Cloud, Iterable Adobe Campaign)
• Experience leveraging prior campaign and test performance, customer segment insights, and other granular data to inform future strategy and roadmap
• Experience leading and transforming end-to-end CRM campaign planning and management
• Exceptional written and verbal communication, presentation, organization, teamwork and follow-up skills

Benefits

• Health insurance
• 401K
• Multiple medical, dental, and vision plans
• Equity