Head of Brand & Social Media leading corporate brand strategy at PTC. Responsible for brand repositioning and advancing organic social media programs.
VG
Hybrid Social Media Manager – Performance, Content
Posted 4 months ago
About the role
- Social Media Manager responsible for developing and optimizing marketing strategies across various platforms at VALID Group GmbH. Combining creativity and analytics for effective social media presence.
Responsibilities
- Development of cross-channel social media concepts and editorial calendars
- Planning, managing and optimizing social ads and boosted posts on LinkedIn, Meta, TikTok and other platforms
- Monitoring and analysis of campaigns and organic activities (KPIs, benchmarks, performance targets, audience creation)
- Identifying relevant social and platform trends and implementing new formats and features for our clients
- Close collaboration with clients and internal teams from creative, strategy and consulting
- Support in managing corporate channels, optimizing engagement and performing quality control
Requirements
- At least 2 years of experience in social media marketing (agency or in-house)
- Strong knowledge of Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads and social media analytics tools
- Experience in reporting, campaign tracking and data-driven work
- Understanding of social KPIs and performance dynamics
- Confident in copywriting, channel management and social content planning
- Excellent German (native-level) and good English skills
Benefits
- We value autonomous work, individual freedom and opportunities to shape your role, combined with constructive, friendly team collaboration.
- Clear and transparent communication on an equal footing shapes our team culture.
- The diverse and challenging client projects ensure there’s no boredom.
- We promote fair working hours and a healthy work–life balance.
- With flexible working hours and a personal working-time account, everyday life and a permanent position are easy to reconcile; part-time models are also possible.
- Our modern, well-equipped agency office enables the dynamic collaboration that defines us as a digital agency.
- Various meeting rooms, brainstorming spaces and our large, cozy communal kitchen provide room for exchange and focused work.
- There is also the option to work remotely from home.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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