Hybrid Director, Partnerships

at Create Wellness

• Job title: Director, Partnerships
• Job type: Full Time
• Experience level: Lead
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Director of Partnerships at Create responsible for building and scaling partnerships across influencers and brands. Managing partnership lifecycle from sourcing to execution for growth and brand impact.

Responsibilities

• Build our partnership pipeline: Source, qualify, negotiate, and onboard high-quality partners across influencer, creator, and community channels.
• Drive strategic outcomes: Match partners to the right marketing goals—from revenue-driving growth activations to brand moments.
• Run flawless operations: Manage briefs, timelines, content delivery, brand safety, and approvals across dozens of partners.
• Expand our reach: Identify new communities and audience segments that Create should break into.
• Develop reporting & insights: Own performance tracking for partnership content, measuring both growth and brand lift.
• Collaborate across marketing: Ensure partner assets flow efficiently into paid, organic, lifecycle, and retail marketing.
• Manage vendors & agencies: Oversee external partners supporting influencer, talent, and community efforts.
• Raise the bar: Maintain creative and quality standards across all partnership executions

Requirements

• 5–10 years owning influencer or partnership operations at scale, ideally across both growth and brand.
• Experience in wellness or gender-neutral product marketing.
• Comfortable working with high-touch partners, talent managers, and reps; strong relationship builder.
• A confident negotiator who knows how to find mutual upside.
• Highly operational—strong at systems, processes, and moving many relationships forward at once.
• Leverages virtual assistants, automation tools, and software to increase output without adding headcount.
• Track record of clarity, organization, and ownership in fast-moving environments.
• If you’re energized by turning relationships into results and want to build a function from the ground up, this role is for you.

Benefits

• Competitive compensation including salary and equity
• Fully-paid health, dental, and vision insurance
• Downtown Manhattan office (4 days in office), with flexible work setup and 15 days of PTO