Marketing Teamkoordinator overseeing diverse marketing activities to boost BG - Graspointner's brand awareness and product sales internationally through various channels.
About the role
- Marketing Internship utilizing Google Analytics and knowledge base optimization for TransUnion. Collaborating on projects to improve operational efficiency in a hybrid work setup.
Responsibilities
- Optimize the current knowledge base utilized by operations using modern methodology and techniques
- Perform ongoing keyword discovery, expansion and optimization
- Provide recommendations for changes to the knowledge base, including content, linking and other factors, to improve efficiency and searchability of the information
- Utilize Google Analytics and other tools to identify trends, patterns and pain points for the agent experience with the knowledge base
- Adjust content/knowledge articles and search criteria based on trends to allow for efficient use of the knowledge base by all agents
- Design and develop clear and easily consumable knowledge articles to ensure business unit compliance with company policies and federal/state laws
Requirements
- Must be graduating by June 2028 or earlier
- Pursuing an associates or bachelor's degree in Marketing, Communications, Journalism or related field
- Proficient in Microsoft Office
- Must have good presentation skills with the ability to interact effectively and professionally with various people/groups
- Must have above average verbal and written communication skills, in addition to excellent listening skills
Benefits
- Medical with HSA options
- Dental
- Vision
- 401k Contribution
- 401K employer matching for internships lasting longer than six months
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