Analista de Trade Marketing develop strategies aligned with business goals at InBetta, a leader in multiple market segments. Collaborating with teams and managing trade performance.
Responsibilities
Knowledge of the food retail market in the Northeast and/or North regions
Develop and implement trade marketing strategies aligned with the company's business objectives.
Analyze and monitor trade marketing performance indicators, proposing actions for continuous improvement.
Manage relationships with customers and partners, seeking business opportunities and strengthening commercial ties.
Create and execute brand activation plans, promotions, and in-store events.
Monitor and control the budget allocated to trade marketing activities.
Prepare management reports and presentations for the team and leadership.
Collaborate with the marketing, sales, and commercial teams in project implementation.
Requirements
Bachelor's degree in Business Administration, Marketing, or related fields.
Proven experience of 3 to 5 years working in trade marketing or similar roles.
Solid knowledge of merchandising techniques, portfolio management, pricing, and promotional activations.
Analytical skills and the ability to interpret data for decision-making.
Excellent communication and interpersonal skills.
Proactive, results-oriented, and able to work effectively in a team.
Intermediate knowledge of data analysis tools and Microsoft Office.
Differentials:
Knowledge of ScannTech
Postgraduate degree or MBA in areas related to the role
Experience in the company's operating segment
Experience with CRM tools and project management
Benefits
Health and dental plan for your peace of mind
Pharmacy allowance to help with medication expenses
Eyewear allowance to care for your vision
Free psychological counseling, because mental health is a priority
Access to Wellhub (Gympass) to stay active
Student assistance for those who want to continue learning
Partnerships with educational institutions offering special discounts
Shuttle service (RS: Esteio, Sapucaia, Canoas and São Leopoldo. SP: Araçariguama); if your route is not covered, you will receive a transportation voucher. Some roles include a company car.
Bicycle parking for those who prefer to cycle
On-site cafeteria with convenient, tasty meals or meal voucher (VR) if you are an external worker
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