Responsable Marketing at Olybe driving marketing strategy and community engagement in yoga and wellbeing. Leading campaigns and optimizing customer experience while collaborating with diverse teams.
Responsibilities
Piloter la stratégie marketing : Définir et mettre en œuvre des plans alignés avec la vision d’Olybe
Créer du contenu inspirant : Concevoir des campagnes avec l’équipe marketing et social media
Optimiser l’expérience client : Analyser le parcours client et ajuster les actions marketing
Collaborer avec les équipes : Travailler avec les équipes produit, social media et partenariats
Veille et tendances : Surveiller l’actualité du yoga, pilates et bien-être
Requirements
Au moins 5 ans d’expérience en marketing digital
Bonne connaissance du yoga et pilates
Créatif(ve) et stratégique
Maîtrise des outils marketing (CRM, emailing, analytics, réseaux sociaux…)
Capacité à gérer plusieurs projets en parallèle dans un environnement agile et dynamique
Motivation pour la construction d’un projet ambitieux autour du bien-être et du sport.
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