Hybrid Senior Integrated Marketing Manager

Posted 4 days ago

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About the role

  • Lead enterprise functional planning to ensure cohesive go-to-market integration across all marketing channels and business functions (Product, Retail, Digital, T-Life, Media, Sponsorship)
  • Drive development and governance of integrated marketing strategies and plans that align to commercial goals while advancing brand fame and organizational transformation
  • Establish and lead a centralized planning calendar, artifacts, and achievements to ensure alignment and accountability across functions
  • Partner closely with leadership across commercial and brand teams to align campaign priorities, resource allocation, and timelines to deliver on business outcomes
  • Collaborate with brand strategy, internal creative, and agency partners to produce elite communications that reinforce T-Mobile’s brand positioning and amplify brand fame moments
  • Integrate insights, analytics, and segmentation to inform planning and performance tracking, ensuring continuous learning and optimization across marketing programs
  • Partner with media, GTM, and strategy teams to ensure enterprise-level coordination, clarity of ownership, and effective governance of marketing execution
  • Mentor and guide peers and cross-functional teams to drive operational excellence and marketing innovation

Requirements

  • Bachelor's Degree (Required)
  • Master's/Advanced Degree (Preferred)
  • 7-10 years Marketing experience in authoring and delivering national integrated marketing plans
  • 2-4 years Delivering omni/multi-channel integrated campaigns at scale
  • At least 18 years of age
  • Legally authorized to work in the United States

Benefits

  • medical, dental and vision insurance
  • flexible spending account
  • 401(k)
  • employee stock grants
  • employee stock purchase plan
  • paid time off and up to 12 paid holidays (about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually)
  • paid parental and family leave
  • family building benefits
  • back-up care
  • enhanced family support
  • childcare subsidy
  • tuition assistance
  • college coaching
  • short- and long-term disability
  • voluntary AD&D coverage
  • voluntary accident coverage
  • voluntary life insurance
  • voluntary disability insurance
  • voluntary long-term care insurance
  • mobile service & home internet discounts
  • pet insurance
  • access to commuter and transit programs

Job title

Senior Integrated Marketing Manager

Job type

Experience level

Senior

Salary

$109,200 - $196,900 per year

Degree requirement

Bachelor's Degree

Location requirements

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