Community Manager focusing on building Tixel’s community across Australia. Engaging with fandoms and executing strategies in a fast-paced startup environment.
Responsibilities
Develop and execute a community-led growth strategy that supports Tixel’s acquisition and engagement objectives in Australia.
Identify, prioritise and engage with high-value fandoms and online communities: including Discord channels, FB groups, subreddits and emerging platforms that present strong conversion potential.
Build and nurture relationships with fan leaders, creators, moderators, superfans and scene-shapers to unlock scalable, high-impact activation opportunities.
Create, publish and optimise fan-first social content that drives conversation, hype, trust and platform awareness.
Lead day-to-day community engagement across AU, while supporting UK and US markets as required.
Activate the community at key cultural moments like festivals, gigs, onsales, viral event spikes and partnered collaborations/marketing activations - delivering timely support and driving hype via fan-driven experiences.
Partner cross-functionally with Marketing, Content, Product and Data teams to turn community insights into growth experiments, product opportunities and campaign inputs.
Track sentiment, trends and fan behaviours to inform content direction and strengthen Tixel’s connection to key communities.
Nurture vibrant fan ecosystems across all platforms, ensuring Tixel shows up authentically in the spaces fans care about most.
Requirements
5+ years working in community, social or fan-engagement roles
A proven ability to build and nurture online communities with measurable results
Excellent communication with a natural, unforced grasp of internet and fan culture
Ability to interpret analytics and adjust direction based on what’s working
Hands-on experience with TikTok, Instagram and emerging platforms
A proactive, positive problem-solver who thrives in fast-paced environments
Experience in music, entertainment or sports is a bonus - passion is essential.
Benefits
You'll get an extra personal day off every month, affectionately known as TDOs (Tixel Day Off)
We offer a monthly ticket allowance because live gigs are awesome and we want you testing the product as much as possible
We will invest in your development with access to a ‘level-up’ allowance and make it our priority to help you achieve your career objectives.
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