Content Copywriter producing clear, engaging Italian & English copy for Ferryhopper's website. Collaborating with teams to optimize web content and ensure brand consistency.
About the role
- Copywriter for a social-first digital marketing agency specializing in trends and internet culture. Crafting engaging content and brand voices across social, digital, and paid media.
Responsibilities
- Lead with social and culture
- Mine the internet, culture, and trends to spot moments where brands can authentically join or lead the conversation
- Be the online voice of our brands
- Develop and maintain distinct, consistent brand voices across social
- Concept and craft social-first ideas
- Develop campaign platforms, content series, and brand acts that start in social but can stretch into larger experiences and stories.
- Write scroll-stopping content
- Draft clever replies, humorous posts, meaningful lines, hooks, carousels, scripts, and short-form copy tailored to each platform’s behaviour and best practices.
- Collaborate with makers and managers
- Partner with Content Creators, Social Media Managers, Art Directors, and other Copywriters to create assets from idea to execution.
- Write high-performing paid ads
- Develop paid social and search copy (Google, Microsoft, Meta, LinkedIn, etc.) for e-commerce, awareness, B2B, and lead generation, balancing creativity with performance.
- Think SEO and discoverability
- Create SEO-conscious copy for blogs and landing pages that still feels human, on-brand, and engaging.
- Juggle multiple brands and projects
- Manage timelines, shifting priorities, and multiple briefs in a fast-moving, always-on environment.
Requirements
- 3-5+ years of professional experience with copy or content writing
- A genuine love of social culture, trends, and internet communities, and a clear point of view on how brands should show up there
- Post-Secondary education in a relevant field, such as English, Communications, Journalism, or Marketing
- Experience with critical thinking and high-level strategizing
- A strong portfolio of previous projects
- Prior agency experience is a plus
- Experience with Project Management software such as ClickUp and Forecast is a plus
- Experience writing paid search ads (Google and Microsoft ads) and paid social ads (Facebook, Instagram, Twitter, LinkedIn) for e-commerce, awareness, b2b, and lead generation
Benefits
- Equal Opportunity
- Creativity, growth and innovation encouraged
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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