Marketing Manager developing innovative communications and brand campaigns for Campana & Schott in Frankfurt am Main. Collaborating with teams on projects from concept to publication.
About the role
- Communications Manager leading high-impact media relations campaigns for Disney Experiences. Collaborating across teams to enhance brand visibility and manage reputation.
Responsibilities
- Develop and execute strategic global media relations plans that support key business initiatives, drive brand awareness, and reinforce Disney’s reputation as a leader in travel, leisure, and consumer experiences.
- Build and maintain strong relationships with journalists, editors, and influencers across national, international, international, trade, and digital media outlets.
- Identify and pitch unique, reputation-enhancing stories that showcase DX’s innovation, impact, and values—while also helping to proactively manage potential risks or sensitive topics.
- Serve as a key resource for issues management and crisis communications, helping to anticipate, prepare for, and respond to reputational challenges with clarity, speed, and strategic alignment.
- Craft and pitch compelling stories that resonate with diverse audiences, leveraging media insights and business priorities.
- Proactively problem-solve, with a strong instinct for identifying challenges and presenting actionable solutions to senior leaders without prompting.
- Partner with internal teams across DX, including Employee Communications, Corporate Citizenship, Public Relations, and Special Events, to ensure media strategies are integrated and aligned.
- Support the implementation of global issues management frameworks, including tools and processes that enable proactive and reactive communications across the segment.
- Special projects as assigned by External Communications leadership, contributing to high-visibility initiatives and cross-functional efforts.
Requirements
- Minimum of 5 years of media relations experience with global brands, government entities, or agencies.
- Proven experience in issues management and crisis communications, with a strong understanding of reputational risk.
- Willingness and ability to work a flexible schedule as needed.
- Exceptional written and verbal communication skills, with the ability to craft clear, persuasive messaging.
- Experience in digital communications, including paid and organic strategies.
- Demonstrated strategic thinking, initiative, and ability to anticipate emerging issues.
- Strong project management and organizational skills.
- Ability to thrive in a fast-paced, collaborative environment with a positive, solutions-oriented mindset.
Benefits
- Medical benefits
- Flexible work arrangements
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