Hybrid Senior Director, Marketing – Growth Solutions

at The Institute of Internal Auditors Inc.

• Job title: Senior Director, Marketing – Growth Solutions
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Lake Mary, United States

About the role

• Senior Director of Marketing overseeing integrated strategies for customer acquisition and revenue growth at our organization. Collaborating with teams to drive data-driven marketing solutions across various channels.

Responsibilities

• The Senior Director of Marketing and Growth Solutions is responsible for leading integrated marketing strategies that drive customer acquisition, engagement, and revenue growth.
• This role partners closely with cross-functional teams to translate business objectives into scalable, data-driven marketing solutions across channels and customer services.
• Serve as the organization’s senior marketing thought leader, setting vision for modern, data-driven, AI-enabled, omnichannel marketing.
• Develop enterprise-wide marketing strategies that strengthen brand relevance, accelerate membership growth, and increase product adoption.
• Act as a strategic advisor to executive leadership, providing insights on market dynamics, member behavior, competitive threats, and growth opportunities.
• Lead the transformation of marketing practices from traditional channel execution to a unified, insight-driven, design-led marketing ecosystem.
• Champion innovation, introducing new methodologies, technologies, and frameworks that elevate the sophistication and impact of marketing operations.

Requirements

• Typically, 10+ years related experience is required.
• Bachelor’s degree required; Masters/MBA preferred.
• Industry specific credential preferred.
• Deep expertise within marketing discipline(s) relevant to the role (e.g., demand generation, brand, digital, and product marketing).
• Applies best practices and industry trends to improve performance and outcomes.
• Data Driven Uses data, insights, and performance metrics to guide priorities and optimize results.
• Ability to respond to common inquiries or complaints from members, customers, volunteers, and individuals in the broader business community.
• Expert ability to work in a computerized environment with knowledge of Microsoft Office products.

Benefits

• We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.