Director of Web Operations at IIA accountable for website performance, user experience, SEO, and CMS governance. Leading digital strategy and team development in a collaborative environment.
Responsibilities
Own TheIIA.org and related web properties
Lead UX design and conversion optimization initiatives
Develop and execute SEO and GEO strategy
Serve as the product owner for the CMS
Govern web content processes end-to-end
Own web analytics and reporting
Deliver insightful, actionable dashboards
Partner with stakeholders across Marketing, Technology, and Business Units
Directly supervise and develop a three-person web team
Requirements
10+ years of experience
7+ years in digital and web marketing leadership
Proven track record in web operations, UX design, SEO, web accessibility, content governance, and conversion rate optimization
Hands-on experience with CMS platforms (Optimizely a plus), frontend technologies (HTML, CSS, JavaScript, React, Angular), API and CRM integrations, and version control (Git/SVN)
Proficiency with backend languages (PHP, Go, .NET, Python, or equivalent), data management (SQL, YAML, JSON), and static site generators (Hugo, Jekyll, Next.js or equivalent)
Strong foundation in Agile/Scrum methodologies and managing web projects in a fast-paced, cross-functional environment
Bachelor's degree in Digital Media, Computer Science, or a related field; Master’s preferred.
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