Director of Marketing Programs specializing in demand generation for B2B SaaS company. Building and optimizing multi - channel demand generation strategies and programs to drive pipeline growth.
About the role
- Marketing intern at Leading Hotels of the World supporting the Regional Marketing Team in campaign execution and translation management. Involved in various marketing activities across several channels.
Responsibilities
- Support the Regional Marketing team in implementing B2C and B2B campaigns.
- Execute marketing activities across multiple channels including LHW.com, email marketing, social media, and PR.
- Build and deploy email marketing campaigns using Salesforce Marketing Cloud.
- Assist with pop-up banners and homepage assets from creation through distribution.
- Ensure accuracy of campaign landing pages and hotel content on LHW.com.
- Conduct weekly rate audits of Brand Marketing Offers and record findings in Salesforce.
- Track marketing and PR activities in Salesforce.
- Assist in preparing marketing campaign performance reports and help create presentations.
- Proactively suggest improvements to tools and processes within the Regional Marketing team.
- Prepare and distribute weekly regional update emails to stakeholders reporting on upcoming marketing initiatives.
- Manage the end-to-end translation process, coordinating tasks, assigning work to translators, and ensuring timely delivery.
- Perform translation revisions from English to French.
- Assist in preparing meeting presentations for hoteliers.
- Keep hotelier-facing content up to date with relevant information.
- Support content development for the hotelier-facing PR & Marketing newsletter and hotelier webinars.
- Assist with onboarding marketing activities for New Member Hotels.
Requirements
- Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).
- Strong organizational and project management skills with close attention to detail.
- Native French speaker.
- Fluent in written and spoken business English.
- Self-motivated with the ability to work independently and collaboratively as part of a team.
- Culturally sensitive, trustworthy, responsible, and dependable.
- Ability to represent and exemplify LHW core values.
Benefits
- Paid internship (approximately €600 per month in accordance with French legislation).
- Flexible office work arrangements.
- Opportunity to prepare an academic thesis during the internship.
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
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