Onsite Marketing Lead

Posted last week

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About the role

  • Marketing Lead responsible for executing international marketing strategies to promote Barclays' services across multiple markets. Driving brand awareness and optimizing marketing efforts with strong compliance focus.

Responsibilities

  • Develop and implement marketing strategies to promote brand, products, and services across various markets
  • Oversee and execute the marketing strategy for multiple international markets, ensuring alignment with the global marketing strategy
  • Manage, coordinate and enable resourcing, budgeting and policy creation for a significant sub-function
  • Collaborate with product development, sales, and other departments to align marketing efforts with overall business objectives
  • Develop marketing campaigns tailored to target audiences across the PBWM client continuum
  • Identify and manage strategic partnerships to elevate the Bank’s visibility and cultivate new business opportunities

Requirements

  • Proven leadership experience in private banking, wealth management, or asset management.
  • Deep understanding of HNW / UHNW individuals, Family Offices and institutional clients, market trends and competitive positioning.
  • Strong knowledge of investment capabilities and positioning solutions for global private banking clients
  • Knowledge of building local content marketing strategies to engage audiences
  • Strong proficiency in CRM platforms (e.g. Salesforce) digital tools with hands on experience in leveraging technology to deliver personalisation.
  • Experienced in aligning marketing activities with compliance frameworks with a strong understanding of cross-border regulations.

Benefits

  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development

Job title

Marketing Lead

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

OnsiteMonaco

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