Strategic Marketing Coordinator at Erickson Senior Living implementing marketing campaigns and strategies. Collaborating with internal teams and managing project execution for community goals.
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Hybrid Marketing Communication Manager – Healthcare Brands, Digital, Print, OOH, TV, Social
Posted last month
About the role
- Marketing Communication Manager for Andris Consulting shaping OTC brand perception through integrated media strategies and social media presence. Leading campaigns and collaborations in a hybrid work environment.
Responsibilities
- Develop and implement integrated media strategies (including Print, TV/CTV/ATV, Digital, OOH, Social Media)
- Lead and manage external media and digital agencies, including contract negotiations
- Plan and monitor all communication activities: analytical, performance-driven, and audience-focused
- Advance and optimize brand websites (SEO, UX, Content) including reporting & analytics
- Own and creatively execute the social media presence (including Pinterest, Instagram, LinkedIn, YouTube)
- Manage digital campaigns (Google Ads, YouTube, SEA, etc.) with continuous conversion optimization
- Work closely with Brand Management, Data Protection, Sales & Business Development
Requirements
- Several years of professional experience in brand communication
- Deep understanding of media planning, digital communication, and content marketing
- Experience managing complex campaigns and leading agencies
- Passion for brands and communication, with an interest in healthcare
- Strong analytical skills, a hands-on mentality, and a strategic perspective
- Very good German and English language skills (at least C1)
- Willingness to travel (conferences, meetings, etc.) and enjoyment of teamwork in a respectful environment
Benefits
- Join a well-established marketing team that works on equal footing, inspires one another, and shares responsibility
- Employment within a collective-bargaining framework with attractive social benefits (including vacation pay, Christmas bonus, and long-term care insurance)
- 30 days of vacation
- Flexible working hours (37.5 hrs/week)
- Mobile office / remote work options
- Short decision-making paths, personal development opportunities, and a genuine team spirit
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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