Marketing Executive at International SOS creating compelling visual assets for marketing and communications projects. Collaborating with various stakeholders to manage design and production of marketing materials.
About the role
- Commercial Marketing Executive responsible for driving brand growth through trade engagements. Working in Scotland & Manchester to coordinate marketing strategies and partnerships with customers.
Responsibilities
- Support the delivery of effective activations in line with channel plan activities, ensuring assets and POS are delivered on time, in full no matter the scale of activation
- Ensure the implementation and execution of the Commercial Marketing Strategy across Scotland & Manchester On Trade accounts
- Partner with your customers to ensure they are supported and see value in the role our brands play in boosting their performance
- Work with marketing and sales teams to implement partnerships and activations within your accounts which align with our overall channel strategy
- Support the Commercial Marketing in the development & delivery of the activation calendar around key brand moments
- Manage the development and execution of innovation launch plans within Scotland & Manchester On Trade.
- Be aware of and evaluate yourself against KPI’s, campaign reviews and implement test & learn methodology to all campaigns to continually optimise and show a clear return on investment
- Gather insight and data from your activations and how they are received by customer and consumer and feedback to the Insights & Reporting Manager to close the loop on creating meaningful activations
- Actively research and share insight on competitor activations and best practice from the wider FMCG industry
- Support future business brand planning and strategy to drive growth across range and innovation
- Focus on delivering value with your customers while supporting other channels especially around key trading periods and projects
- Ensure your activations do no exceed BI budget and that any risks to deliver or potential overspends are flagged in good time
- Liaise with key company stakeholders, including, but not limited to Sales, Finance, Logistics, Culture, Marketing
Requirements
- 2/3 years+ experience in Trade/Commercial Marketing, FMCG, Spirits/Drinks industry preferred
- Demonstrable experience of planning and delivering activations in a range of customers, ensuring the needs of the business and the needs of the customer are met
- Knowledge of UK On trade landscape
Benefits
- Relocation support may be offered to successful candidates depending on role requirements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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