Sales Executive tasked with driving growth by acquiring and activating new merchants for Bosta's logistics solutions in Egypt.
About the role
- PR Account Executive delivering impactful PR and influencer marketing campaigns for beauty and lifestyle sectors. Collaborating with teams to execute strategies across assigned client accounts.
Responsibilities
- Act as a key execution lead on assigned accounts, taking ownership of specific PR components or campaign elements from brief through delivery.
- Work closely with account managers and account directors to turn strategy into concrete actions while ensuring smooth, on-time execution.
- Independently execute PR campaigns once briefed, including media pitches, follow-ups and coordination with internal teams and external partners.
- Write compelling media pitches, press releases and briefing documents that generate relevant coverage and align with clients’ objectives.
- Serve as a client contact, under supervision, participating in client calls, status updates and strategic discussions.
- Support the planning and execution of launches, press events and high-impact activations, including on-site presence when required.
- Monitor and analyze media coverage to ensure accurate brand representation and proactively share results with the team.
- Maintain and enhance media lists, ensuring accuracy, relevance and strong relationships with key contacts.
- Identify emerging trends, media opportunities and cultural moments, and propose ideas that strengthen campaigns.
- Produce monthly and campaign-specific reports that include clear insights, performance metrics and outcome summaries.
- Keep PR tracking and reporting tools up to date with rigor and consistency to ensure optimal campaign visibility for all teams.
Requirements
- 2 to 4 years of relevant public relations experience, gained in an agency setting or through a combination of internships and full-time roles.
- Comfortable in a transitional role—able to execute independently while valuing collaboration and receiving guidance.
- Strong pitching experience, with demonstrated ability to create targeted, engaging proposals that resonate with media.
- Experience managing portions of campaigns or accounts, including client communications.
- A bachelor’s degree in public relations, communications or a related field is an asset but not required; diverse backgrounds are valued.
- Excellent written and spoken French and English.
- Strong organizational skills, attention to detail and the ability to juggle multiple projects in a fast-paced environment.
- A strong team player with grit, a sense of responsibility and genuine ownership of your work.
- Curious, proactive and motivated to grow, with a desire to deepen expertise in PR and influencer marketing within beauty, fashion and lifestyle sectors.
- Comfortable with agency life, including occasional evening hours or event-based work.
Benefits
- Time off: After one year, enjoy unlimited paid vacation based on trust, accountability and alignment with team needs.
- Before one year, vacation is accrued at the standard equivalent of two weeks per year.
- Summer hours: Finish at 2:00 PM every Friday, year-round.
- Holiday closure: The office closes each year between Christmas and New Year’s Day to allow you to truly disconnect and spend time with loved ones.
- Comprehensive insurance: Full medical, dental and vision coverage for you and your dependents, available after just one month.
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