Director of Marketing leading brand and inbound growth strategies for a B2B revenue platform startup. Collaborating across teams to enhance demand generation and marketing effectiveness.
Responsibilities
Own and define Suger's overall marketing strategy, with a strong focus on inbound growth and brand storytelling.
Develop and continuously refine our brand voice, messaging, and positioning to stand out in the market and speak to both technical and business buyers.
Build and lead marketing programs across multiple channels - product marketing, content, social, field, and sales enablement - with an emphasis on creativity and velocity.
Collaborate closely with sales and product teams to ensure marketing is aligned with GTM priorities and pipeline goals
Launch and test marketing campaigns that generate high-quality leads and expand awareness of Suger's category and mission.
Create scalable processes for future hires and infrastructure while staying hands-on in execution during the early phase.
Track and report on marketing performance in ways that surface insights and shape future strategy, not just dashboards.
Requirements
8+ years of experience in marketing roles, ideally with at least 4 years at an **early-stage, high-growth B2B startup** (<$5M to $50M+ ARR) **defining a marketing engine from scratch**.
You’ve **owned big bets** (like launching a major product or building an inbound engine) and can point to measurable results.
Experience across product marketing, brand, content, and sales enablement—with depth in at least one area and breadth across all.
**Strong creative instincts.** This is very important.
**Data-driven mindset**—you know how to interpret funnel metrics, analyze campaign performance, and turn insights into action. Also very important.
Comfortable working with **tools like HubSpot, attribution tools **to unlock self-serve insights.
Not afraid to get hands dirty, but can operate strategically and think long-term.
Upward trajectory in your past roles and a history of being someone people bet on.
Benefits
Competitive compensation, equity, and full healthcare benefits
Fast-moving, flat org structure with real product-market fit and big ambitions
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