Senior Marketing Communication Associate shaping Stryker’s brand messaging through digital content and marketing strategies. Collaborating across teams for product launches and communication plans.
Responsibilities
Lead the creation and design of marketing materials by writing, editing, and refining content for sales tools, presentations, campaigns, and digital assets.
Manage and execute social media and digital content, including monthly calendars, asset development, and KPI tracking across platforms.
Drive the internal review and approval process, ensuring accuracy, brand alignment, and compliant communication across multiple stakeholders.
Develop and execute communication plans that support product launches, campaigns, and key business initiatives, partnering with Marketing, Sales, and Education teams.
Apply intermediate marketing and branding principles to shape messaging across channels and ensure Stryker’s voice is represented consistently.
Support and at times lead event and tradeshow communication deliverables, coordinating creative assets, logistics, and cross-functional timelines.
Maintain and evolve content libraries and marketing calendars, improving organization and workflows for the broader team.
Analyze the performance of marketing communication initiatives, providing insights to refine messaging, creative, and channel strategy.
Use customer personas, market insights, and competitive intelligence to inform messaging that resonates with healthcare professionals.
Contribute elevated creative ideas, demonstrating an eye for design, strong visual judgment, and emerging best practices in digital content and storytelling.
Requirements
Bachelor’s degree
At least 2 years of experience in a digital marketing or marketing communications role
Hands-on experience managing social media accounts (content creation, scheduling, reporting)
Demonstrated eye for visual design and ability to create or refine digital assets
Preferred Degree in Marketing, Communications, Graphic Design, or a related field
Experience with Adobe Creative Suite
Experience developing digital content, working within brand guidelines, or partnering with creative teams
Experience adhering to brand guidelines
Experience in email campaign management software (i.e.. Marketo, Mailchimp)
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